Allen Greenman manages the Worcester Office for ERA Key Realty Services, with a team of roughly 40 agents dedicated to serving the Central Massachusetts and Metro-West of Boston Marketplaces. Allen is available to serve his clients Real Estate needs in conjunction with his management duties. “I believe that being a selling-manager, while non-competitive, keeps the pulse of the marketplace at my fingertips and allows me to better serve my agents in their day to day business challenges. It positively affects my training, leadership and experience.”

Prior to joining ERA Key Realty Services as a Manager, Allen was with Coldwell Banker Residential Brokerage in Shrewsbury where he was a member of the International Sterling Society, completed CBRB management training in Waltham, and was a regular top 5 producer in the the office.

A long-time Central Massachusetts resident; Allen is very familiar with the ebb and flow of his market. “The particulars that fascinate me are absorption rates for varying locales, and what buyers see as ‘value’ in a house and whether or not that’s incongruent with available inventory or seller expectation.”  The underlying factors driving market fluctuations largely center around national economic trends, consumer confidence, interest rates and such but looking at the market from a macro perspective enhances ones abilities to gauge demand, values and consequently absorption. Allen has, in instances,  called appraisals to the dollar.

Allen is a member of Preservation Worcester  having sat on the Board of Directors for many years, and Endangered Structures committee. Allen feels that this is a great way to give back to the city he loves:

I appreciate many different types of architecture and the interesting design aspects that can be found in both older homes and new construction. There is a neat house for every person; be it modern, antique or mixed style. I love to help people discover the home that just ‘fits.’ I have extensive resources on-hand for any situation. I love connecting people with that special house and being a long-lasting partner in your home.

As Manager for the Worcester Office I search for Realtor’s that are dynamic, talented, and honest; people that have a true passion for serving their clients and building lifelong relationships. ERA Key Realty offers a multitude of benefits: hands-on support in each office, local ownership, advanced training, technology, comprehensive marketing, as well as competitive commission splits and incentives.

ERA’s powerful tools will allow both new-licensees and seasoned agents to exceed their own expectations in Real Estate. “I suppose the best part of my job is really split between two spheres; training new agents and helping mid-level producers take it to the next level. Helping an agent with business in the range of 16-20 units per year work smarter, not harder. Engaging the right technology and tools takes a lot off their plate and helps them get back to the basics growing their business.” 

 

Working with Allen was a wonderful experience. We were looking for a home in a very specific area of the city, with a radius of a mile or two, and a bed/bath/size criteria that can be very limited in inventory. Allen was able to help us find a number of unique homes and one in particular that checked all of our boxes. He landed us in the perfect home in a neighborhood right in the heart of where we wanted to move and negotiated a great price. Following the p&s I thought it was going to be a very quick close having gone quite a ways through the mortgage process with a bank that was recommended through a well known internet site. Fortunately Allen had recommended a back up plan through one of his local mortgage contacts When we suddenly hit some unforeseen hurdles with the bank we initially chose, Allen’s mortgage associate was able to resolve everything and get us a great interest rate. Working with Allen and the team he has available as resources made the home buying process very simple and enjoyable.

– Jeff & Mitza bought with Allen in 2016

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